An incredible 96% of all weight loss attempts fail
•
Over 70% of Americans are now overweight
•
Almost 25% of us are now "clinically obese"
•
And we gain back a heart- breaking 95% of the pounds we lose!
Do you find all of this as shocking – and as unacceptable – as we do? If so, we have A Time-Tested Way To Virtually Guarantee Your Weight Loss Success...
The Revolutionary New
Bodybugg®
The revolutionary new bodybugg makes it easy to manage the calories you consume
and burn so you always stay in control of your weight. You get started with a
personal phone coach. Then manage your results daily on bodybugg's
user-friendly web based program.
Reviewed
in the British Journal of Sports Medicine, 2008 edition, the bodybugg armband
achieved accuracy rates comparable to calorie expenditure measurements in a
metabolic chamber (the "gold standard" of calorie expenditure measurement).
it's easy - monitor how much you exercise, manage how many calories you eat,
then track if you are burning more calories that you are consuming
it's flexible - eat what you want, when you want, workout on your own terms
it's customized - your program is based on your age, weight, height and
personal goals
it's personalized - with a 45 minute session with your personal phone coach
and a 6 month subscription to the web based nutrition program, included with
the initial purchase of the new bodybugg
The bodybugg®
is the most accurate device on the market today for measuring calorie
expenditure outside of a clinical setting.
It utilizes a
patented process for interpreting calorie burn called "sensor fusion" developed
by BodyMedia, Inc. This process involves collecting a range of body-data using
multiple physiological sensors instead of a single sensor, which is what other
calorie estimation devices such as pedometers and heart rate monitors rely on.
It's this multi-sensor approach that enables bodybugg® to "see" the wearer's
context (whether they are sitting, sleeping, jogging, walking, etc.) that makes
bodybugg® such a reliably accurate device for calorie expenditure estimation.
The Physiological
Sensors
Here is a list of
the sensors in the bodybugg® followed by a short description of how they
contribute to energy expenditure estimation.
Accelerometer
- The accelerometer in bodybugg® is a tri-axis micro-electro-mechanical sensor (MEMS)
device that measures motion. This motion can be mapped to forces (g-force)
exerted on the body. By taking gravity and motion into account along with the
other sensor data, the wearer's body context and true level of physical exertion
can be accurately predicted.
Heat Flux
- The bodybugg® also contains a proprietary heat flux sensor located on the side
that measures the amount of heat being dissipated by the body via a thermally
resistant material. In short, this sensor measures how much heat the wearer's
body is giving off. Heat flux is an important parameter because the body tends
to heat up the faster it burns calories.
Galvanic Skin
Response - Better known as
GSR, this sensor is comprised of two "hypo-allergenic" stainless steel
electrodes on the back of the armband that measure skin conductivity. Skin
conductivity is how much an electrical current can pass between two points on
the surface of the skin and is affected by sweat due to physical exertion as
well as emotional stimuli such as psychological stress.
Skin Temperature
- Skin
temperature is measured by using a highly accurate thermistor-based sensor
located on the back of the bodybugg®. Looking at continuous measurement of skin
temperature in conjunction with data collected from the other sensors can reveal
the body's core temperature trends which are affected by the level of a person's
physical exertion or lack thereof.
The data these 4
sensors collect, in conjunction with the wearer's specific body parameters (age,
gender, height, weight) enable the most accurate estimation of energy
expenditure on the market today outside of a clinical setting.
Reviewed